Category Strategy Development
- Develop and implement a comprehensive Lighting category strategy, considering market trends, competitive landscape, and customer preferences.
- Conduct regular market research to identify new opportunities, emerging technologies, and potential risks, adjusting the strategy accordingly.
- Collaborate with the executive team to align the Lighting category strategy with the overall business objectives of Abyat.
Product Assortment Management
- Curate and manage a diverse and innovative product assortment within the Lighting category, ensuring a balance of high-quality and cost-effective products.
- Conduct regular product reviews and analysis to identify top-performing products, slow movers, and gaps in the assortment, taking corrective actions as needed.
- Collaborate with vendors and internal teams to introduce new and exclusive products, staying ahead of market trends.
Financial Analysis and Pricing
- Monitor the financial performance of the Lighting category, analyzing sales data, margins, and profitability to make informed decisions.
- Develop and implement pricing strategies to maximize revenue, considering market dynamics, competitor pricing, and customer sensitivity.
- Regularly review and adjust pricing structures based on market changes, cost fluctuations, and strategic objectives.
Collaborative Initiatives
- Work closely with the marketing team to plan and execute promotions, campaigns, and other marketing initiatives to increase category awareness and drive sales.
- Collaborate with sales teams to ensure effective communication of product features, benefits, and promotions, providing necessary training and support.
- Engage with the operations team to optimize inventory levels, minimize stockouts, and reduce excess or obsolete inventory within the Lighting category.
Qualifications/Requirements
- Bachelor's degree in marketing, management, electrical/industrial engineering
- MBA/master's degree is a plus.
- Proven experience of 5 years as a Category Manager or in a similar role within the Lighting industry.
- In-depth knowledge of lighting products, trends, and technologies.
Strong analytical and strategic thinking skills.